Turning Keywords into... Copy that Clicks!

"Gloria Rand gets results! We are seeing a huge increase in traffic to the site. Our message now comes across very clear and concise!" Leah Turner, Co-Founder, Creating Your Masterpiece

Search Engine Optimization

Getting your website to show up on the search engines involves a multi-pronged strategy that begins with keyword research. There are free and paid sites on the Internet that will show you how many times a certain word or phrase has been searched within the past month or year. It's important to have a mix of high traffic phrases and low traffic phrases in your copy.

The following are the SEO services I provide:

Keyword Research

Review your current list of keywords, and determine new keywords that should be included in your online content and HTML title & description meta tags from online keyword tool services.

Integrate Keywords into New or Existing Copy

Write new or rewrite existing online copy, title & description meta tags utilizing keywords found during research.  

SEO Advice

Advise on strategy to improve search engine ranking; include rewriting copy and/or meta tags with keywords, explore social media strategies – utilizing LinkedIn, Facebook and/or Twitter, article submissions, blog or ezine.

Pay-Per-Click Campaigns  

Keyword research for most cost-effective phrases, write PPC ads, landing page; track performance.